The real power of blogging

10.25.2009 // Hot Topics, Insights // Kiven // No Comments

Some blog to gain fame, some to earn extra cash while others blog kasi it is the “in” thing to do.

The real power of blogging is to be able to influence others online, as in the case of blogger Ellaganda.com against the Philippine Department of Social Work and Development (read here). While the jury is still out on what actually transpired, the scary thing here is that Ella’s voice was multiplied a hundred or even thousands of times online prompting a government department to defend itself as if it were being besieged by traditional media.

We usually see this phenomenon when known and trutsed personalities review products online. But now, companies and even the Philippine government are starting to feel what the online community is really capable of. We showed heart during the Ondoy crisis, but this is a reminder that we, as bloggers, can also show our claws&fangs (and maybe an investigative eye or two) in the revelation of the alleged rotting DSWD supplies.

I just hope we remember that with great power comes great responsibility when writing on our blogs. Our voice, however the strength as measured in pageviews or twitter friends, is a very powerful tool online, capable of bringing change in our lives. and in the lives of others. This is the real power of blogging.