More visitors = More revenue?

02.09.2008 // Adsense, Hot Topics, Make Money Online, Monetization // Kiven // 1 Comment

Does having more visitors equal more revenue? Keeping ALL things equal, yes but that hardly is the case with blog monetization. You might be finding yourself earning less than a couple of months ago when your traffic was lower than your current one.

It all boils down to conversion rates and CPM if you’re using those kinds of services to monetize your blog. In most my clients, Adsense depends a lot on traffic since higher traffic always leads to more chances of conversion. More visitors doesnt mean they came to click on your ads but because of your content. And repeated visitors show an increasing rate of “ad blindness” as well.

So, how do we reduce that rate of ad blindness? Suggestions are welcome for my next post.